Kafka For Customer Campaigns: Power Up Your Business Decisions With Near-Real-Time
Target Audience: Software-Architekten, Software-Entwickler, IT-Consultants
Data Reply GmbH
Architect / Big Data Engineer
Dienstag, 04.02.2020 | 13:45 - 14:45 Uhr | FDi 1.3
With high consumer expectations in the Telco market, decisions based on real-time data improve customer relationships, increase revenue and efficiency in business reporting. We explain how Data Reply helped his Customer migrate several slow onprem DWH ETL jobs to a near-real-time, reliable and maintainable Microservice Architecture based on Kafka Stream and Kubernetes. The Customer now receives immediate feedback about business decisions and campaigns, while recommending new offers to end customers was reduced from 3 days to near-real-time.